Category: 2012

2012 Awards
The original concept was to raise awareness of the increasing presence of battery operated plastic toys that distract children with countless functions and the subsequent move away from traditional toys. The disappearance of the educational abacus, the beautifully crafted wooden toy and the much loved dolls house that encourages creativity and imagination is very much…
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Selfridges welcomes the Slow Toy Awards
The Slow Toy Awards, which opened only a few weeks ago, are well underway and have had an unprecedented response so far. The team are delighted with the significant level of interest from the toy industry, but some recent news is causing great excitement! Thanks to the involvement of one of the country’s leading department…
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The secon Slow Toy Awards open
Following their success in 2011, the team behind the ground breaking ‘Slow Toy’ movement are returning to inspire the industry once again and this year the campaign has developed significantly as they announce the launch of the first ever Slow Toy Awards – which open today! The original concept was to raise awareness of the…
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